Pop Culture Journalism Class Blog

By Avery Cheatham-Banks

Thrifting takes a lot of time. Not everyone wants to spend their weekends driving around to yard sales, or plowing through over-crowded racks at Goodwill to find a fabulous vintage dress.

So, Carrie Kraft does it for you.

Last Thursday, Kraft just launched her new online boutique, “French Toast Vintage,” where she sells her finds.

“Thrifting isn’t easy,” says Kraft, 26. “I take the work out of it. This is what I love to do, and I’m good at it.”

Kraft grew up going to flea markets with her dad.

“We weren’t poor, but we didn’t have tons of money to spend on clothing,” she says. “I found I could get the same styles from thrifting and vintage shopping for a fraction of the price.”

And she doesn’t sell them at crazy-insane prices. There isn’t one thing listed on the site that’s more than $50, the most expensive piece is a pair of high-waisted green trousers, retailing for $49.99.

The site shows two retro-looking models take up the center of the page, modeling the vintage pieces which Kraft finds at Goodwill, estate sales and her own closet.

“I do the dirty work of finding the clothes, hunting down the hot styles and bringing them to the customers,” she says. “All they have to do is click and buy.”

 

 

To shop French Toast Vintage, visit frenchtoastboutique.bigcartel.com. You can also follow Carrie on Twitter @louboutinluv.